In unison with the ‘Gainsborough Specialist Bathing’ to ‘Gainsborough Specialist Bathrooms’ rebrand, Gainsborough has strengthened its service offering by introducing the all-encompassing bathroom solution service – G360.
G360 Specialist Bathroom Solutions delivers a first in specialist bathroom and wet room design, installation and management. Through expansion of internal infrastructure, resources and staff, Gainsborough can now provide 360-degree implementation for all healthcare facilities.
Leveraging over 30 years of expertise in the long-term care sector, Gainsborough is rolling out an innovative programme of support underpinned by the strength of its parent company, Gainsborough Healthcare Group.
G360 is a total transformation service that encompasses all aspects of specialist bathroom implementation from concept to completion and beyond. With its flexible customer-centric approach, Gainsborough has the specialist capabilities to provide a turnkey solution that covers every bathroom fixture and fitting – synergising to ensure quality care, maximum safety and long-term value.
By outsourcing all washroom facility installations in care homes, hospitals and rehabilitation units, healthcare providers benefit from significant commercial advantages when choosing G360. Gainsborough will act as a diligent extension to client internal resources through dedicated account managers focused on seamless implementation.
Peter Eckhardt, CEO Gainsborough Health Group, said: “G360 is a game changer within long-term care. Care home and hospital procurement now have a single source for infinite accessible bathroom and wet room possibilities. ROI from capital expenditure will increase significantly through multiple cost savings and added efficiencies – as we can be trusted to implement complete projects without distraction and performance compromise. Our specialisms reduce risk and allow providers to continue focusing on their core business. Ultimately, G360 delivers sustainable care excellence through performance leading products and services.”
The nationwide team from Gainsborough has the skill set to design, plan, supply, install and service every deliverable within a specialist care bathroom. G360 services provide six key areas of support:
Power-assisted baths, UK-manufactured by Gainsborough
Accessible bathrooms and wet rooms
Transfer, toileting and washing equipment
Project design and technical support
Enablement pre-works, installation and project management
Servicing, maintenance and testing
G360 has been introduced simultaneously with a Gainsborough rebrand so the identity of the business reflects its true personality and capabilities.
Peter added: “The care sector continues to evolve at a rapid pace and as thought leaders, Gainsborough has positioned itself at the forefront of both client and service user needs. The new brand clearly portrays this dynamic approach, balanced with established stability – all reinforced by our new strapline. Our pioneering partnerships will open up a world of strategic benefits assisting with CQC scores and ensuring healthcare facilities are future-proofed against forthcoming care challenges.”