A high end care home in Chelsea aims to establish a new benchmark in luxury, bespoke dementia care.
The home is the brainchild of US-based hotelier and philanthropist Laurence Geller CBE and his son Guy.
Laurence told Care Home Professional: “This is about a passion to make a difference and if it can be rolled out commercially others can copy us.
“If this one works the only way it works for us as a family is if we roll out a series of them.”
Boasting the service and luxury of a 5-star luxury hotel, Chelsea Court offers 15 en suite apartments, as well as a restaurant and private dining room, 24 hour cafe, cinema and library, spa and beauty salon, sensory and treatment room, and indoor garden.
Person Centred Software will be used to track resident progress and provide information about the individual throughout the day. Dementia Care Mapping will help cater care to individual’s needs.
The service includes a first of its kind Memory Club and Day Care concept, which allows members to enjoy activities, excursions and social interaction, while providing respite, as well as training and support to their carers.
Residents are charged an all-inclusive fee of £2,000 a week while day care club members pay between £80 for a half day and £150 for a full day of bespoke care and activities.
Managing director James Cook said: “We want to be flexible and tailor our services to the needs of our members whether it be physiotherapy, dietary or social needs.”
Laurence hopes to launch another five to 10, 15-30 resident homes in the London area offering the same bespoke -dementia care model.