Natalie Ravenscroft has been appointed experience co-ordinator at the Belong Crewe care village.
The 33-year-old will have responsibility for developing and implementing a programme of activities for customers of varying ages and abilities within the village and the wider community.
Natalie said: “In my late 20s I realised that the type of care support I wanted to experience was in the field of dementia care, particularly focused on the development of activities to improve the social wellbeing of those living with the condition, so the job within one of the standard bearers in the field of dementia care is a dream come true.”
Coming from a family of care workers, Natalie was previously a regional activity executive with a north west based care home group and prior to that gained four years’ experience in dementia care in a family run care facility in Rhyl, North Wales. She has also worked in an unrelated field, as a transport manager in the freight industry.
Natalie is a member of the National Activities Providers Association (NAPA), a ‘dementia friend’ and a ‘dignity champion’. She is also a former member of the judging panel for the North West Care Awards; having officiated in the regional awards in 2016.
Belong Crewe was rated Outstanding by the CQC following an inspection in July last year.