Sara McKee founded Evermore in 2012 with the goal of eradicating institutionalised care and stamping out ageism.
Evermore has a completely different proposition to anything that has been seen before in the UK. It focuses on addressing social isolation, malnutrition and dehydration through providing a warm and convivial environment in a small household model.
The first Evermore community will be built in Wigan and will provide a home for single older people who will live together in small households of around 10 with life revolving around a central kitchen and hearth – much like the family home. They’ll have their own apartments and be supported by a team of multi-skilled workers called Mulinellos. They’ll be encouraged to take an active part in the household, from sharing meals together around a large kitchen table to contributing to daily social activities.
This approach is so different that Evermore was recently named one of the top innovators in active and healthy ageing by the European Commission. Evermore was one of only three UK companies that made the top 30 and the only business from the North-West.
The strength of the Evermore household model is that it can be adapted to multiple settings. For example, Sara is redesigning an intermediate care unit for a Manchester NHS Trust to operate as an Evermore household. This is so people can recuperate in a homelike environment and staff can spend more quality time with individuals.
The Innovators in Care category is sponsored by Person Centred Software http://personcentredsoftware.com/